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Become a School of Thought Ambassador and inspire the next generation into an automotive career

Become a School of Thought Ambassador and inspire the next generation into an automotive career

31 August 2021

School of Thought is a not-for-profit company that exists as a promotion, education, and networking organisation to help raise awareness of all aspects of the automotive industry for young people, parents and teachers.

They are driven by a single goal; to play our part in making the automotive industry a better place for all, which includes raising the profile of the industry with schools, parents and young people to attract the best.

The automotive industry is vast but faces a skills shortage many have predicted. The industry needs to ask itself why and work together to fix this problem. Is it a perception that has been created? Or does it require education to show what is truly out there, a rewarding industry with opportunities aplenty. With every passing day technology innovates and the time is now for a new generation to thrive.

School of Thought is a project designed to bring both the leaders of the industry and career starters closer together in a bid to highlight the scale of opportunities available. Whether through lectures, workshops or networking, the aim is to bridge the gap and provide pathways into the industry.

Market research conducted before the launch of Schools of Thought showed that many schools have been crying out for representatives from the industry. A thirst to showcase the opportunities that are available and allow students to hear firsthand from experts in the field. In other cases, business found accessibility a problem into schools, with the sector getting little visibility when it came to career choices.

School of Thought recently attended the British Motor Show in Farnborough for 4 days to showcase and inform young people, parents and guardians about all the amazing career opportunities in the automotive industry. From when the doors opened on Thursday morning, their stand was buzzing with enquiries about career opportunities, including apprenticeships and engineering but mainly where to get information from and the obvious question, ‘How to get into Formula One?’.

Since the show ended, they have been busy responding to over a hundred enquiries from young people accompanied by parents who just wanted to know what careers were available, what qualifications were required and who did they need to contact. This shows how important it is to spread the word even more to young people about the career opportunities in the industry, dispel those myths parents and teachers have and find the talent of the future.

Now that we move to the new school year, automotive experts are encouraged to come forward to become an School of Thought Ambassador, guide the next generation, and give back to an industry which has given you so much.

You can help to showcase the hundreds of disciplines and skillsets that sit within the rigid titles of Service, Sales, Bodyshop, Manufacturing, Distribution, or any other sector of the industry. Once you have registered, schools and colleges will invite you to speak.

The IGA has already signed up to this worthy cause, and we encourage you join and give back to the sector. If you are proactive and proud of the industry you work in and would like to be part of this initiative, you can register your interest here: www.schoolofthought.info/.